The 45-minute walk from my front door to the Coffee Underground has yet to get old. This time of year especially, with morning temperatures in the 40s and flowers beginning to bloom, I marvel at the care Greenville lavishes on its Main Street corridor. True, the public art leaves something to be desired, but the trees are strung with tiny lights year-round and wind chimes tinkle in the breeze. Liberty Bridge, Falls Park, the West End. Urban blight abolished. No dollar stores. No wig shops. If I were king of the forest, about the only things I’d add would be a Dean & Deluca’s, an art house cinema and street musicians. And better public art.
The week gone by was much busier than I wanted it to be. An 8-page magazine format publication to design (and edit), four ads to shoot and lay out, interviews to arrange, a 40-page playbill to rough-in, a cellphone to replace. Those were the highlights. But things have settled down. Next week will be video week. WSPA and WYFF, plus a YouTube video to shoot and edit. And an e-blast to blast. We’ve upped our game considerably over the last year, which is good, but it’s awfully time-consuming, which is bad when so much has to be done in such short bursts. Oh, crap! And we have an April 20 season announcement event to plan and promote.
Reading Malcolm Gladwell’s Blink right now. In defense of the adaptive unconscious. Instinct, in other words. Very affirming for lazy intellectuals and creatives, I think.