It’s a one-panel Glen Baxter cartoon. In the center of the panel, a man sits in his easy chair reading a newspaper. A dog is seated on the floor beside him, its chin resting near the man’s right elbow. Little hearts float above the dog’s head as it gazes up at the man worshipfully. The caption beneath the dog […]
Our branding project continues as we experiment with a more hipster aesthetic and register the domain Smöllkat.com, where several pages of rules, photos and videos now reside. If, like so many, you seek a better understanding of the Way of the Smöllkat, these materials will be of great benefit to you. Namaste.
When Acadia Katz asked me to help her develop her personal brand, I was hesitant. “What do I know about marketing smollkats?” I asked, but she insisted. “If not us, who?” she said, “If not now, when?” Two rhetorical questions back-to-back. Check and checkmate. Shown here is her new logo, applied to the first of […]