Ride!

The season graphics photo shoot went swimmingly well last Friday. No matter how much planning is involved, there’s still a certain amount of suspense, but everybody showed up and most showed up early and the photographer was, as always, excellent to work with. Now the season brochure is starting to come together. It’s going to be a magazine-size (and style) piece, eight pages long, saddle-stitched and the title of the “magazine” will be “Ride!” This springboards off the season’s marketing theme, which is “Wanna take a ride?” Our development director cut an extremely sweet deal with a printer, so we’re having the piece printed at below cost in exchange for certain valuable considerations. Bottom line: “Ride!” will be a season brochure the likes of which this town has never seen.